Curriculum vitae · London, UK
D’André
Phillips.
Senior Web & WordPress Developer
Design-led thinking.
Engineering that delivers.
Around a decade building thoughtful, high-performance digital experiences — across agencies, in-house teams and independent projects.
The person behind the pixels.
01 / Profile
A developer’s precision.
A designer’s eye.
Senior WordPress Engineer / Web Developer with ~10 years’ experience delivering design-led, performance-focused WordPress platforms across agencies, in-house teams, and freelance. Strong in ACF Pro + Gutenberg block development, custom themes, scalable content models (CPTs/taxonomies), and integrations (REST APIs/webhooks). Comfortable owning delivery end-to-end: translating Figma into maintainable front-end, optimising Core Web Vitals, and troubleshooting production issues across staging/live environments.
- ~10
- Years of experience
- 11 → 13
- Locales at Ohme EV
- 80+
- Lighthouse maintained at Ohme
02 / Experience
The work.
The progression.
Agency, in-house and independent.
A career built through delivery.
August 2024 – November 2025Most recent in-house role
WordPress Developer
Ohme EV
- Led multi-region, multi-lingual WordPress engineering on WPEngine across 11 (growing to 13) locales, improving performance and scalability for international markets.
- Maintained Lighthouse 80+ and optimised Core Web Vitals through caching strategies, image optimisation and code optimisation.
- Built and evolved a custom Help Centre platform enabling partner teams to self-manage content and improve documentation consistency.
- Developed and scaled custom Gutenberg blocks and page templates using ACF Pro to meet stakeholder needs.
- Integrated Ninja Forms with Odoo and partnered with data teams to streamline workflows and improve lead capture accuracy.
- Standardised request handling via a Jira-based workflow, improving clarity and turnaround times.
- Used modern tooling and code review practices to improve delivery speed and reduce regressions.
May 2023 – August 2024
WordPress Developer
ONQOR (B-Corp Creative Agency)
- Delivered pixel-perfect WordPress builds from Figma using ACF Pro, maintaining brand consistency and strong Lighthouse scores.
- Maintained and supported headless WordPress components alongside Strapi-based systems.
- Debugged, optimised and refactored legacy builds to reduce client-reported issues and improve maintainability.
- Self-taught and built Vue.js and Nuxt.js apps to expand modern front-end capability during quieter periods.
June 2022 – April 2023
Help Desk Web Developer
Ignite Hospitality
- Owned support queue for 10+ hospitality clients (UI fixes, template redesigns, landing pages).
- Improved SEO metrics, performance and accessibility across client websites.
- Used Gulp and Node.js to automate asset optimization and improve workflow efficiency.
July 2021 – June 2022
Front-End Developer
Civica Election Services
- Developed and maintained secure, accessible front-end interfaces for public-sector clients.
- Collaborated with project managers and proofing teams to deliver client sites on schedule.
October 2020 – May 2021
Website Co-Ordinator
Progeny Wealth
- Managed updates for the organization’s corporate WordPress platform and supported a branding refresh.
- Designed and built HubSpot marketing newsletters and landing pages.
March 2018 – October 2020
Junior Web Developer
Black Spark Media
- Owned a portfolio of high-traffic gaming websites, improving speed, stability, SEO and UX.
- Contributed to the launch of the Lazerlight Bingo brand from planning through development and post-launch optimisation.
- Automated tedious, repeatable tasks via CLI tooling
- Modernised the front-end stack (Bootstrap 3→4) and introduced scalable component structures.
September 2016 – Present
Freelance Web Designer, Developer & Consultant
Independent practice
- Delivered bespoke WordPress sites for SMEs and agencies, specialising in performance, SEO and scalable custom functionality.
- Migrated websites, improved Core Web Vitals, and conducted audits to resolve security, performance and UX issues.
- Engineered custom, bespoke WordPress plugins
- Advised clients on digital strategy, branding and technical architecture for long-term maintainability.
Earlier roles & foundations
December 2018 – December 2022
IT & Web Lead
Project: Empower
April 2016 – April 2017
Web Developer Apprentice
FX Digital
August 2014 – September 2014
Web Apprentice
Blighty Group
Further information on these positions is available on request.
Additional Non-Industry Experience
August 2015 – Present
Customer Engagement Team Supervisor
The FA
- Delivered exceptional guest experiences at Wembley Stadium, providing guidance, accessibility assistance, and support for premium members in Club Wembley.
- Promoted to Supervisor in May 2021, coordinating shifts, managing workflows, and ensuring smooth operations during high-profile events while maintaining a professional and approachable presence.
May 2026 – Present
Steward
Tottenham Hotspur Stadium
March 2017 – July 2018
Event Steward
Security Man Limited
- Supported major public events across London, managing crowd safety, traffic, and event operations. Engaged directly with attendees, communicated instructions clearly, and ensured compliance with security protocols in fast-paced, high-pressure environments.
August 2015 – September 2018
Brand Ambassador
StreetPR UK Limited
- Represented multiple brands at corporate and hospitality events, delivering front-of-house support and guest engagement. Adapted to diverse client needs and event environments, consistently upholding a professional and approachable standard.
03 / Expertise
From the interface
to the infrastructure.
The tools, systems and practices
behind the finished experience.
WordPress Engineering
ACF Pro, Gutenberg block development, Custom themes/templates, Plugin development, Multisite, WP-CLI, WooCommerce, Template hierarchy, Yoast SEO
Content Modelling & Discovery
CPTs & taxonomies (CPT UI), Advanced querying, Search & Filter custom logic, Related content strategy
Languages & Data
PHP, JavaScript (ES6+), HTML5, CSS/SCSS, SQL
Front-End Engineering
Responsive UI, Accessibility, Performance (Core Web Vitals/Lighthouse), Bootstrap 5, Tailwind CSS, Interactive UI patterns, BEM (CSS Architecture & Naming conventions)
APIs & Integrations
REST APIs, Webhooks, Ninja Forms, Data/system integrations (e.g., Odoo)
Tooling & Delivery
Git (GitHub/Bitbucket), Node.js & NPM, Gulp, Webpack, Postman, Chrome/Firefox DevTools, CI/CD (GitHub Actions)
Hosting & Operations
WP Engine, Netlify, Google Cloud Platform (incl. Analytics), AWS S3, cPanel, FileZilla, Migration/URL rewrite workflows
Design
Figma (including Dev Mode), Adobe XD, Adobe Photoshop, Adobe Illustrator, Sketch
Project Management
Jira, Trello, Asana, Zoho Desk, Avaza, Timetastic
04 / Education
Built on
strong foundations.
2016–2018
City & Guilds Level 3 in Software Development
QA Apprenticeships
2013–2015
ICT BTEC Level 3 Extended Diploma
City of Westminster CollegeD*D*D
Beyond the screen
Curiosity doesn’t clock off.
- UX/UI Design
- Tech innovation
- Fitness
- Buses / transport design
- Cars & trains
The next chapter
Let’s build
something meaningful.
Have a role or a project in mind?
I’d love to hear about it.
